How Phoenix Home Team at Coldwell Banker Increased Sales by 200% Using Mojo Sells
Phoenix Home Team is a group of 10 licensed real estate agents at Coldwell Banker. Despite their combined experience, they struggled to generate consistent leads. They spent thousands per month on Zillow and Realtor.com leads but weren’t closing enough deals to justify the cost.
To lower their cost per acquisition and build a sustainable pipeline, they turned to Mojo Sells—a robust all-in-one prospecting tool.
The Challenge
Before Mojo Sells, Phoenix Home Team faced three significant roadblocks:
🚧 Inefficient Lead Generation
- Agents juggled multiple tasks—lead generation, showings, paperwork—leaving little time for prospecting.
💸 High Lead Costs with Low Conversions
- Zillow and Realtor.com leads were too expensive and rarely converted into sales.
⏳ Long Sales Cycles & Pipeline Gaps
- Many homeowners weren’t ready to sell immediately, making long-term nurturing essential for future business and referrals.
“We wanted more control over how many houses we sold each month. The leads weren’t coming, so we needed to be proactive.”
— Tanya Suarez, Realtor
The Solution: Mojo Sells
Phoenix Home Team switched to Mojo Sells and implemented a high-volume prospecting strategy to increase outreach while saving time.
✅ Multi-Line Power Dialer
- Each agent made 400 dials per day in just two hours—allowing them to reach 20X more prospects than before.
✅ Better Lead Targeting
- Mojo Sells provided phone numbers for FSBOs, Expired Listings, Absentee Owners, and targeted neighborhoods—increasing contact rates.
- Agents could unblock numbers that were previously unreachable.
✅ Automated Nurturing
- Built-in marketing letters and drip emails kept leads engaged over time, improving conversion rates.
✅ Team Collaboration & Efficiency
- Mojo’s user roles and permissions helped the team stay organized and track progress.
“I love Mojo. I could target an area, get all the phone numbers, and use the power dialer to call every lead. The more calls I made, the more listings I got—it saved so much time.”
— Jed Smith, Licensed Real Estate Agent
The Results
📈 200% Increase in sales
- Before Mojo Sells: The team averaged 10 closed listings per month.
- After Mojo Sells: They consistently closed 30 listings per month—a 200% increase.
☎️ More Appointments, More Listings
- Each agent booked 10 prospecting appointments per week.
- This resulted in 4 new listings per month per agent.
- With a 75% closing rate, this led to 3 closed deals per month per agent.
💰 Lowered Lead Costs & Improved ROI
- By replacing expensive Zillow leads with Mojo’s high-volume calling, they cut lead costs by over 60% while generating higher-quality prospects.
Conclusion
By switching to Mojo Sells, Phoenix Home Team took control of its sales process, eliminated expensive, low-quality leads, and doubled its efficiency.
Mojo’s power dialer and lead management tools transformed their prospecting process—leading to a 200% increase in home sales and a more predictable pipeline.
“With Mojo, we don’t have to wait for leads to come to us—we create our success.”